The Sharon Francisco Show
I’ve been thinking about starting a podcast for years. To share the good, the bad, and the ugly that I’ve experienced in business. I feel like it's time to share some of the lessons, and I hope that it will resonate with you, and that you actually take action so that you and your business keeps growing.
I’m Sharon Francisco, a business coach for bookkeepers, but what I talk about here on the podcast will help all sorts of businesses and business owners. I hope you enjoy it!
Episodes
35 episodes
The Warning Always Comes Before the Wake-Up Call
Change rarely arrives suddenly.It usually starts quietly — a whisper, a nudge, a small signal that something isn’t quite right.Most of us ignore it.In this episode, Sharon shares the powerful idea of “The Road of Life”
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Season 1
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Episode 34
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8:08
The Person who Cares Least Holds the Power
Nearly 30 years ago I read a book that I still think about today: Too Soon Old, Too Late Smart by Dr Gordon Livingston.One truth from that book has stayed with me ever since:“The person who cares least in a re...
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Season 1
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Episode 33
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5:40
Tools Down: Success Without Self Sacrifice with Solicitor Midja Fisher
What if success didn’t require you to be “on” all the time?In this episode, Sharon sits down with solicitor, author, and leadership mentor Midja Fisher for a big conversation about boundaries, energy, and building a life that actu...
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Season 1
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Episode 32
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53:49
Dunbar’s Number, Belonging, and Why Growth Can Feel Lonely
Have you ever noticed that as your business grows… things can start to feel lonelier?Not because you’re doing it wrong. But because you’re wired a certain way.In this episode, Sharon explores Dunbar’s Number — the ...
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Season 1
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Episode 31
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8:14
Your Workspace Is Quietly Shaping You
Your workspace isn’t neutral.It’s quietly influencing how you think, how you feel, and the version of yourself that shows up to make decisions every day.In this episode, Sharon unpacks why your environment — your office, ho...
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Season 1
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Episode 30
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15:00
The E Myth and Why So Many Smart Business Owners Stay Stuck
So many smart, capable, hardworking people build businesses… and still feel exhausted, trapped, and way too dependent on themselves.In this episode, Sharon revisits one of the most influential business books of all time — The...
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Season 1
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Episode 29
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9:56
The GROW Model and why clarity changes everything
Most people aren’t stuck because they lack intelligence, motivation, or capability. They’re stuck because their thinking is noisy, emotional, and circular.In this episode, Sharon breaks down one of the most widely used coaching ...
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Season 1
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Episode 28
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14:59
Why Discomfort is the Gateway to Growth
𝗪𝗲’𝘃𝗲 𝗯𝗲𝗲𝗻 𝘁𝗮𝘂𝗴𝗵𝘁 𝗼𝘂𝗿 𝘄𝗵𝗼𝗹𝗲 𝗹𝗶𝘃𝗲𝘀 𝘁𝗼 𝗮𝘃𝗼𝗶𝗱 𝗱𝗶𝘀𝗰𝗼𝗺𝗳𝗼𝗿𝘁.To see it as a warning sign.A signal something’s wrong.But the truth is…𝗱𝗶𝘀𝗰𝗼𝗺𝗳𝗼𝗿𝘁 𝗶𝘀 𝗼𝗳𝘁𝗲𝗻 𝘁𝗵𝗲 𝗲𝘅𝗮𝗰𝘁 𝘀𝗶𝗴𝗻𝗮𝗹 𝘆𝗼𝘂’𝗿𝗲 𝗮𝗯𝗼𝘂𝘁 𝘁𝗼 𝗴𝗿𝗼𝘄.In this episode, Sharon unpacks th...
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Season 1
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Episode 27
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15:26
Turn Around and Lift Her Up
Belonging is a basic human need, yet so many women quietly armour up when they feel out of place. In this episode, Sharon shares personal experiences of not fitting in, what that taught her about self protection, and why the need to belong foll...
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Season 1
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Episode 26
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10:00
Why Birthdays and Ageing Are the Best Thing Ever
Most people dread birthdays or quietly tolerate them. In this episode, we flip ageing on its head and talk about why getting older is a privilege, how perspective changes with age, and why staying engaged with life is a choice you get to make e...
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Season 1
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Episode 25
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26:30
Michelle Hume — From “I’m Just a Bookkeeper” to Building a Real Business (and Real Freedom)
Michelle Hume spent years telling people she was “just a bookkeeper”… even while quietly carrying big responsibility, serving clients she genuinely loves, and running at full capacity.Then something shifted.After 12 months worki...
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Season 1
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Episode 24
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35:25
The Formula for Change — Why You Keep Wanting More… But Staying the Same
We all say we want change.More money.More time.More freedom.Better health.Holidays that actually happen.A business that doesn’t rely on us being “on” all the time.And yet… year after year, nothin...
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Season 1
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Episode 23
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12:54
Planning for 2026 Without the Eye Roll — How to Actually Follow Through
Planning can feel like the same yearly ritual: you get excited for five minutes… then life happens… and suddenly 2026 becomes a photocopy of 2025.In this episode, we flip that.This isn’t “set goals and hope for the best.” It’s a p...
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Season 1
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Episode 22
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21:45
Why We Don’t Give Ourselves Time Off (Even When We Desperately Need It)
So many bookkeepers and accountants say they’re “taking a break”…but the laptop comes with them.The emails still get checked.Payroll still gets done.And that’s not a holiday.In this episode, we unpa...
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Season 1
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Episode 21
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16:08
Ron Baker on the Next Era of Bookkeeping and Accounting
The profession is evolving — fast. In this episode, Sharon is joined by Ron Baker to unpack why value pricing had its moment, why subscription pricing is the natural next step, and how bookkeepers and accountants can step into a future built on...
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Season 1
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Episode 20
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50:54
Money Beliefs We Never Question — But Should
Most of us never learnt how to have a healthy relationship with money — especially women who built their business alongside raising families. For many bookkeepers, the partner became the “financial safety net,” and without realising it, the bus...
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Season 1
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Episode 19
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31:39
When You’re Stuck — How to Stop Ghosting Yourself
We all hit seasons where things feel heavy — the business feels hard, energy is low, decisions stall, and everything starts to blur. Most people respond by blaming themselves or going into avoidance. But you’re not broken — you’re just at a poi...
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Episode 18
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24:26
Why People Do What They Do — Understanding DISC
Ever wondered why some clients want every detail and others just want the quick version? Or why some team members thrive under pressure while others quietly shut down? In this episode, we break down the DISC framework as a practical way to unde...
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Episode 17
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22:25
When You’re Exhausted, Foggy & Not Getting Answers
If you’re tired, foggy, overwhelmed and feel like “something’s off” — but every GP visit says you’re fine — this episode will feel like a breath out. Dr Adrian Clegg joins us to unpack why so many women in midlife aren’t getting the answers the...
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Episode 16
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46:11
When the Common Denominator Is You — Leading Above the Line
Some business problems just keep showing up — tricky clients, cashflow issues, team turnover.When that happens, there’s one question worth asking: what’s mine to own?In this solo episode, we explore what it means to lead ...
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Episode 15
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24:44
The 100-Year Life — The Deeper Truths
What if midlife isn’t the slowdown everyone talks about — but the decade where your power truly expands?In this solo episode, we explore The 100-Year Life by Professor Lynda Gratton and Andrew Scott — a powerful reframe on agein...
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Episode 14
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15:34
Stay Sassy and Stay Curious — Finding Courage Beyond Comfort
What if the best parts of your life are sitting quietly on the other side of fear?In this solo episode, we dive into what it really means to stay sassy and stay curious — to challenge the predictable path, to question “is this it?”, and to ...
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Episode 13
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20:30
Steady Hands, Strong Hearts — with Rob Marshall (ICB GM)
What keeps bookkeepers grounded when life and lodgements pile up? In this uplifting conversation with Rob Marshall— professional bookkeeper, General Manager at ICB, and a proud advocate for small business communities — we unpack the habi...
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Episode 12
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59:13
Why Being Yourself is Your Superpower — with Jane Anderson
What if the moment you stopped hiding was the moment everything changed?In this uplifting conversation with Personal Brand expert and 14x author Jane Anderson, we explore how personal brand, integrity, and courage can open doors — not ju...
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Episode 11
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1:02:26
I’m Always Tired, Foggy, and Cranky – And It’s Not Just Menopause
Tired, foggy, cranky — and told it’s “just menopause”? In this episode, I share how brain fog nearly derailed me, the turning point I found in functional medicine, and why you should never settle for “this is just how it is.”Mentioned in...
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Episode 10
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13:10